Your cloud spend is growing.
Your visibility into it isn't.
63% of mid-market organizations need external support for cloud modernization. With software spend growing while headcount flatlines, cloud infrastructure is becoming the foundation every other investment runs on. Optimizing it isn't optional — it's strategic.
Schedule a Cloud Briefing
Three disruptions hitting
mid-market cloud budgets.
Cloud cost optimization has always mattered — but three converging forces are making it urgent for mid-market organizations right now.
VMware / Broadcom Pricing
Broadcom's acquisition of VMware has triggered licence restructuring that is hitting mid-market customers with 3-12x price increases. Core minimums, bundled licensing, and eliminated perpetual options are forcing urgent migration evaluations.
Immediate — renewals are landing now
Microsoft Licensing Changes
Enterprise Agreement renewals are becoming more complex. Teams unbundling, Copilot licensing additions, and upcoming price increases are changing the cost calculus for Microsoft-dependent organizations. Most are overpaying without realizing it.
High — July 2026 price increases ahead
The Headcount-to-Software Shift
89% of mid-market firms are growing software spend, but only 41% are growing headcount. Cloud infrastructure is no longer just IT — it's how organizations scale without scaling teams. Optimizing this spend is a strategic priority, not a cost-cutting exercise.
Structural — reshaping every IT budget
Visibility first.
Then optimization.
You cannot optimize what you cannot see. Our engagement starts with a complete picture of your cloud and licensing spend, then moves systematically through optimization, strategy, and — where needed — migration.
Cloud Spend Visibility
Most organizations cannot answer a simple question: what are we paying for, and why? We start by mapping your full cloud and licensing footprint — every subscription, every contract, every line item — to create a single source of truth.
Optimization Analysis
With full visibility, we identify waste — unused licenses, over-provisioned resources, redundant services, and unfavourable contract terms. This typically reveals 15-30% in recoverable spend without reducing capabilities.
Vendor and Licensing Strategy
We evaluate your vendor relationships in the context of current market disruptions — VMware pricing changes, Microsoft licensing shifts, and cloud provider competition. Our team negotiates from a position of market knowledge, not vendor loyalty.
Migration and Modernization
When optimization requires migration — whether escaping a VMware cost increase, consolidating multi-cloud sprawl, or moving workloads to a better-fit platform — we manage the evaluation, vendor selection, and transition planning.
Savings that fund
your next initiative.
Cloud cost optimization is often framed as a finance exercise — reduce waste, cut the bill, move on. We see it differently. The savings identified through optimization create the budget for what comes next: AI investments, security upgrades, modernization projects that leadership has been deferring.
For enterprise organizations focused on cost reduction, optimization is the entry point. For mid-market organizations focused on growth, it's the funding mechanism. Either way, it starts with visibility.
of mid-market firms need external support for cloud modernization
of mid-market organizations are growing software spend year-over-year
price increases facing VMware customers after Broadcom acquisition
of mid-market firms expect IT budget increases — making optimization high-leverage
See what your cloud
is actually costing you.
Schedule a briefing with our cloud advisory team. We'll discuss your current cloud and licensing landscape, identify where optimization can recover budget, and help you navigate the vendor disruptions ahead.
Schedule a cloud briefing
Pick a Timeor email us directly
advisory@nodecorp.comInitial consultations are complimentary and confidential.